Zoya Review
Co-Founder & CEO, HalalWallet
Reviewed quarterly and updated when provider terms, ratings, or coverage change.
Provides Islamic investment screening tools developed under the guidance of qualified Islamic scholars to ensure Sharia compliance.
Opens provider's site - no obligation
HalalWallet is an independent, education-only comparison site. Some outbound links earn referral fees.Advertiser disclosure
Important: HalalWallet is not a lender, mortgage broker, loan originator, or settlement agent. We are an educational comparison site and do not originate applications on your behalf.
Items marked “Featured” may include paid placement in that module. Where you control sort order (tables, filters), your selection applies.
Referral fees typically come from the provider's marketing budget and should not increase what you pay - you should receive the same terms as visiting providers directly; confirm with the provider. How we make money · Methodology · Legal disclosures
HalalWallet 2026 Review
Zoya - At a Glance
3
Products Reviewed
50
States Served
2
Categories
2020
Founded
Our Verdict
Zoya is the most complete halal investing companion for self-directed US investors: rigorous AAOIFI-based compliance reports on tens of thousands of securities, portfolio monitoring with compliance alerts, in-app trading through your own broker, and genuinely useful zakat and purification tooling. It screens under advisor guidance rather than a formal certifying board, and its Pro pricing is unusually flexible - the web checkout literally lets you pay what you think is fair.
Pros & Cons
What We Like
- Methodological transparency few competitors match - full reports show the exact ratios and thresholds, Pro users can compare five screening standards side by side, and Zoya openly explains why its ratings may differ from other screeners
- Non-custodial by design: your assets stay at your broker, Zoya passes orders through - trading via Alpaca Securities (FINRA/SIPC) plus six other brokers across the US, Canada, and Australia
- Zoya Direct is a real innovation - recreate any index or ETF with only Shariah-compliant holdings, with no AUM fee or expense ratio, democratizing direct indexing
- Practical worship tooling: three documented purification methods with worked examples, Bradford-methodology zakat calculation across the whole connected portfolio, and Every.org donation rails
- Credible scholarship - Sheikh Joe Bradford holds AAOIFI's CSAA certification and was a senior Shariah consultant at Al Rajhi Bank; Sheikh Umer Khan is a mufti with a Wharton finance master's
- Honest gray-area handling: 'Questionable' ratings flag scholarly disagreement or thin disclosure instead of forcing a binary verdict, and an AFSC-sourced Controversies section surfaces human-rights flags
What Could Be Better
- Advisor-guided rather than board-certified: Zoya describes its screening as an 'independent interpretation' of AAOIFI and other standards - it is not affiliated with or certified by the standard-setters
- Pricing is inconsistent across its own surfaces - the help center says $14.99/month while the web checkout offers pay-what-you-fair around $9-11/month
- Coverage counts vary across Zoya's own pages (30,000, 40,000, and 60,000+ are all claimed in different places), and all user and asset figures are company-reported
- Free tier is thin: compliance status without full reports, one linked account, AAOIFI only, top-10 fund holdings only - most of the value sits behind Pro
- ETF and mutual fund screening covers US-listed funds only, and 'connected assets' means user-linked brokerage balances, not assets Zoya manages
Who Is Zoya Best For?
Self-directed stock investors who want per-holding compliance verdicts with the underlying ratios visible - and alerts when a holding falls out of compliance
Index-fund believers priced out of halal ETF fees: Zoya Direct rebuilds any benchmark with compliant stocks only, paying no management fee
Anyone consolidating halal finance in one place - portfolio tracking across brokers via Plaid, zakat on the full portfolio, purification math, and in-app trading
Detailed Analysis
Zoya - legally Investroo Inc., a Delaware company founded by CEO Saad Malik and CTO Bilal Quadri - set out to 'take the guesswork out of halal investing' and has become the reference screening app for American Muslim retail investors: 400,000+ investors and over $1 billion in connected brokerage assets as of May 2026 (both company-reported; connected assets are user-linked balances, not funds Zoya manages). Its growth telemetry is public in its blog: $100M connected in May 2023, $250M in March 2024, $500M in April 2025, $1B in May 2026. Backers per the site's logo wall include Motivate, Deepdish, Innate, and Oraseya Capital; no funding amounts are published.
Screening is the core product, and Zoya is unusually transparent about how it works. The default is AAOIFI: a business screen failing companies whose prohibited revenue (alcohol, gambling, adult content, interest-based finance) exceeds 5%, and a financial screen requiring both interest-bearing debt and interest-bearing securities to stay under 30% of market capitalization - a threshold Zoya traces to the 'one-third, and one-third is much' hadith. Since February 2025, Pro subscribers can flip any stock's report between five standards (AAOIFI, S&P Shariah, MSCI Islamic, Dow Jones Islamic, FTSE Russell Shariah) and see why the same company passes one and fails another - different denominators, thresholds, and averaging windows. Zoya is equally clear about what it is not: its screens are an 'independent interpretation and replication of publicly available methodologies,' not certifications from the standard-setters, and its ratings don't supersede a fund's own Shariah board certification, which it displays alongside its own analysis.
Coverage spans US stocks, ETFs, and mutual funds plus stocks on major exchanges in the UK, Canada, Australia, Germany, France, Japan, India (BSE), Taiwan, Poland, and others - with fund look-through screening (US only) showing each underlying holding's status. The dataset refreshes daily, with compliance reports following each company's filing cadence. One accuracy note our research flags: Zoya's own pages claim 30,000, 40,000, and 60,000+ covered instruments in different places - growing coverage explains some of the spread, but the numbers are company-claimed. Ambiguous cases get a 'Questionable' rating - gray-area industries where scholars differ (supermarkets selling pork, advertising platforms, gaming) or insufficient disclosure - rather than a false binary, and a Controversies section sourced from the American Friends Service Committee's Investigate project flags involvement in prisons, surveillance, militarized borders, and occupied territories.
Beyond screening, Zoya has built toward action. Trading (Pro) passes orders to the user's own broker - Alpaca, Tastytrade, Public, and Webull in the US, Wealthsimple and Questrade in Canada, Stake in Australia - with US securities offered through Alpaca Securities LLC, a FINRA/SIPC member; Zoya itself is not a broker-dealer or investment adviser and holds nothing in custody. Zoya Direct (August 2025) is the standout: pick any ETF, fund, or index as a benchmark, strip out non-compliant names or add custom exclusions, and invest any amount with automatic weighting - no AUM fee, no expense ratio, just your broker's trading costs. Stock Baskets provide curated compliant collections, including Core Baskets built with ShariaPortfolio's SP Funds team since October 2025. The Zoyaverse Index (ZOYA100) turns anonymized user holdings into a monthly conviction-weighted benchmark of how Muslim retail investors actually allocate.
The worship-adjacent tooling is scholar-grounded. Zakat follows Sheikh Joe Bradford's Simple Zakat Guide: active holdings at 2.5% of value, passive holdings at 2.5% of your share of the company's current assets (with a scholar-approved 30%-of-market-value proxy), recursively applied through fund holdings - computed across every connected account, with donations to zakat-eligible charities through Every.org. Purification gets three documented methods (dividend, capital-gains, and AAOIFI annual per-share) with worked examples, and Zoya's advisors recommend combining dividend and capital-gains purification; the guidance is careful to note purification money earns no reward and cannot count toward zakat. When a holding falls out of compliance, the help content lays out both the conservative immediate-sale option and the one-to-two-period grace practice used by Islamic fund boards.
Governance rests on two named advisors rather than a formal supervisory board: Sheikh Joe Bradford - University of Medina-trained, AAOIFI Certified Shariah Adviser and Auditor, formerly VP and Senior Shariah Consultant at Al Rajhi Bank - and Sheikh Umer Khan, a mufti with ifta' from Darulifta Birmingham and a Wharton Master of Finance (who also advises ShariaPortfolio). Pricing has quirks worth knowing: the help center lists Pro at $14.99/month or $119.99/year, while the web checkout offers 'pay what you think is fair' around $9-11/month - a generous inconsistency, but an inconsistency. The free tier gives compliance status, one linked account, and AAOIFI only; full reports, multi-methodology switching, unlimited accounts, alerts, trading, baskets, and Zoya Direct are all Pro. A B2B API (from $39/month personal to $1,399/month commercial) powers partners from MENA brokerage Amana to Kuwait Finance House's KFH Capital.
How It Works
Zoya doesn't restructure transactions - it verifies them. Every covered security is scored on two screens: a business-activity screen failing companies with more than 5% of revenue from prohibited sources, and a financial screen capping interest-bearing debt and interest-bearing securities (under AAOIFI, each below 30% of market capitalization). Compliance reports expose the actual ratios and segment-level revenue breakdowns so users can verify rather than trust. The platform is non-custodial: assets remain at the user's brokerage, trades pass through to the broker (US securities via FINRA-member Alpaca Securities), and residual impure income is handled through documented purification methods the user applies and donates as sadaqah.
Search or link
Look up any stock for an instant compliance verdict, or connect your brokerage accounts read-only via Plaid to screen your whole portfolio at once.
Verify with full reports
Pro reports show the exact ratios, thresholds, and revenue segments behind each rating - switchable across AAOIFI, S&P, MSCI, Dow Jones, and FTSE standards.
Act through your own broker
Trade compliant stocks in-app via seven supported brokers, build baskets, or use Zoya Direct to rebuild an index with only halal holdings at zero added fees.
Stay compliant and purified
Alerts flag compliance changes twice-daily; the app computes zakat per the Simple Zakat Guide and walks you through dividend and capital-gains purification.
Shariah Compliance Review
Oversight Level
Named Scholar - individual scholar endorsement
Shariah Advisors: Sheikh Joe Bradford & Sheikh Umer Khan. Oversee screening methodology.
Zoya screens under the guidance of two named Shariah advisors: Sheikh Joe Bradford - Master of Islamic Law from the University of Medina, AAOIFI Certified Shariah Adviser and Auditor (CSAA), formerly VP and Senior Shariah Consultant at Al Rajhi Bank, and author of the Simple Zakat Guide that powers Zoya's zakat engine - and Sheikh Umer Khan, who holds 'alimiyyah from Al-Salam Institute, ifta' from Darulifta Birmingham, and a Wharton Master of Finance. This is advisor oversight, not a standing certifying board with published fatwas.
The default AAOIFI-based screen applies the 5% prohibited-revenue threshold and caps interest-bearing debt and interest-bearing securities at 30% of market capitalization each - with Zoya explicitly deriving the one-third principle from the hadith of Sa'd ibn Abi Waqqas (al-Bukhari #5659). Pro users can re-screen any stock under S&P Shariah, MSCI Islamic, Dow Jones Islamic, or FTSE Russell Shariah methodologies. Zoya states plainly that its screens are independent replications of public methodologies, not certifications by those organizations.
Gray areas are handled honestly: 'Questionable' ratings mark scholarly disagreement or insufficient disclosure, fund-level certifications from other Shariah boards are displayed alongside Zoya's own holding-level analysis, and guidance on newly non-compliant holdings presents both immediate sale and the one-to-two-period grace practice of Islamic fund boards, with purification owed either way.
Shariah compliance should always be verified directly with Zoya. HalalWallet reports publicly available oversight information but does not issue fatwas or certify compliance.
How It Compares
Zoya and Musaffa are the two leading halal screening platforms; the choice turns on methodology transparency, market coverage, and which broker ecosystem you already use.
vs. Musaffa
Musaffa pairs AAOIFI screening with its own C - to A+ compliance ranking and in-app brokerage via Alpaca; Zoya counters with five switchable methodologies, more third-party broker integrations, and Zoya Direct's fee-free direct indexing.
vs. Wahed Invest
Wahed manages a halal portfolio for you for a wrap fee; Zoya is for self-directed investors who pick their own stocks and want screening, monitoring, and zakat tooling around their existing broker.
Amana offers professionally managed halal funds with 40 years of history; Zoya users build their own portfolios - and can even screen Amana and other funds' underlying holdings in-app.
Bottom Line
For self-directed halal investors, Zoya is the best-in-class companion app: transparent multi-standard screening, real trading integrations, genuinely innovative direct indexing, and scholar-grounded zakat and purification support - all non-custodial. Treat the scale claims as company-reported, know that the deep features live in Pro, and if you want a formal Shariah-board certification behind every rating, understand Zoya offers expert advisor guidance instead.
Evidence and verification
What we verified about Zoya, and when
- Data last verified
- (79 days ago)
Provider portal attestation every 30 days; editorial re-check at least quarterly.
- Shariah oversight on record
- Named scholar
Named oversight: named_scholar
No fatwa or certificate link on record. Ask Zoya for the document before you sign.
Labels follow the four-level oversight taxonomy.
- HalalWallet editorial score
- No published Index grade yet
Grades are published only after the rubric inputs are verified. Ungraded is not a negative signal. How grades work
- Public sentiment signals
- No external rating recorded
External ratings are recorded, not endorsed. For complaints and licensing history, check the public registers below and the BBB directory.
- Commercial relationship
- None on record
Zoya does not pay HalalWallet and is listed on the same terms as providers that do. How inclusion works
- Coverage in this registry
- 3 products across 2 categories in the U.S. registry
If Zoya offers a Shariah-compliant product we do not list, tell us. Gaps are reported on the coverage map.
Regulatory context for this category
General to the category, not a statement about Zoya. Use the public registers to confirm licensing and history.
- Investing and retirement: Investment advisers register with the SEC or a state regulator (search IAPD); broker-dealers are overseen by FINRA (BrokerCheck). Funds and ETFs file a prospectus with the SEC where screening methodology and fees are disclosed.SEC IAPD FINRA BrokerCheck
See something outdated or wrong?
This data was last verified . Report a correction and we will re-check the primary source, fix the record, and log the change on our public corrections page.
Report a correctionProducts from Zoya
Zoya
Zoya Stock Screener
Zoya's screener is the best-known compliance research tool in halal investing: Shariah verdicts on 30,000+ stocks (company materials cite up to 60,000 instruments including funds) across 13 markets, run by Investroo Inc. with methodology guidance from Sheikh Joe Bradford - an AAOIFI-certified adviser and former Al Rajhi Bank sharia consultant - and Sheikh Umer Khan. AAOIFI screening is the default (over 5% non-permissible revenue or 30%+ interest-bearing debt/securities fails), with Pro users able to switch between S&P, MSCI, Dow Jones, and FTSE Russell rulebooks on the same ticker. Full reports expose the actual ratios so users can verify rather than trust.
Opens provider site - no obligation
Zoya
Zoya Brokerage Integration
Zoya's brokerage integration solves the maintenance problem in halal investing: portfolios drift out of compliance as companies' revenues and balance sheets change. Users link existing accounts read-only via Plaid - Zoya never sees credentials or custodies assets - and holdings sync twice daily against the screening engine, with alerts when any position's status changes. Company-reported connected assets crossed $1B in May 2026 across 400,000+ users. For action, order pass-through covers seven brokers (Alpaca, Tastytrade, Public, Webull US, Wealthsimple, Questrade, Stake), and scholar-guided remediation covers sale timing and purification when holdings turn non-compliant.
Opens provider site - no obligation
Zoya
Zakat Calculator
Zakat calculation built into the Zoya app, implementing the methodology of Sheikh Joe Bradford's Simple Zakat Guide: active holdings you trade or plan to keep under a year are assessed like cash at 2.5% of market value, while passive long-term holdings are assessed on your proportional share of the company's current assets, with a scholar-approved 30%-of-market-value proxy when balance-sheet data is unavailable. The calculator imports holdings automatically from linked brokerage accounts - stocks, funds, and crypto - recurses through ETF and mutual fund holdings, keeps purification separate from zakat, and lets you donate in-app through Every.org.
Opens provider site - no obligation
HalalWallet is an independent, education-only comparison site. Some outbound links earn referral fees.Advertiser disclosure
Important: HalalWallet is not a lender, mortgage broker, loan originator, or settlement agent. We are an educational comparison site and do not originate applications on your behalf.
Items marked “Featured” may include paid placement in that module. Where you control sort order (tables, filters), your selection applies.
Referral fees typically come from the provider's marketing budget and should not increase what you pay - you should receive the same terms as visiting providers directly; confirm with the provider. How we make money · Methodology · Legal disclosures
Where Available
Based on listings we track, Zoya operates nationwide across the U.S.:
Nationwide availability
Availability may vary by product type. Always verify current availability directly with Zoya.
How We Compare
- • We review publicly available information from providers, including Shariah compliance documentation.
- • We compare financing structures, total costs, down payment requirements, and state availability.
- • We prioritize providers that clearly explain their halal compliance rationale and operate with transparency.
- • We note which products are available nationwide versus regionally.
- • Scholars rule; we organize the evidence. We do not issue fatwas or declare a provider halal on our own authority.
- • Our methodology, the Trust Standard, and the public corrections log.
Zoya is in HalalWallet's independent directory for Investing, Zakat Calculator, with listings covering nationwide across the U.S.. Structures we list: Stock Screener. Confirm terms and Shariah documentation directly with Zoya.
- Zoya currently has 3 products in our listings (Investing, Zakat Calculator).
- Coverage we list: nationwide across the U.S..
- Contract structures we list: Stock Screener.
- Always verify compliance directly with Zoya and consult qualified Islamic finance advisors when needed.
- Compare Zoya with other providers on HalalWallet before you apply.
Source: HalalWallet (halalwallet.us)
How to use this comparison: Scholars rule; we organize the evidence. HalalWallet is an independent educational comparison platform - by design, we do not issue fatwas or provide financial, legal, or tax advice. We do the research homework so your final checks are quick and personal. Where our role ends and who takes over.
Product structures and Shariah oversight vary by provider, so finish with three built-in steps:
- Confirm current terms and halal compliance directly with the provider - their quote is final.
- Review the contract structure (Murabaha, Ijara, Musharakah, etc.) and any disclosed Shariah board opinions.
- Bring your shortlist to a qualified Islamic finance advisor or scholar, so the conversation is about your situation, not the basics.
Sources and review process
This page is reviewed against HalalWallet editorial standards and source documentation.
Reviewed by: HalalWallet Editorial Team
Last reviewed: 2026-10-01
How to cite this page
Preferred format (HTML):
For time-sensitive claims (rates, fees, state availability), please verify directly with the provider's official documentation and note the retrieval date.
Related Guides
Frequently Asked Questions
What types of halal products does Zoya offer?
Zoya has 3 products we currently list across 2 categories. Structures we list: Stock Screener. Review the products listed above for current offerings. Confirm terms directly with Zoya.
How does Zoya ensure Shariah compliance?
Zoya screens under the guidance of two named Shariah advisors: Sheikh Joe Bradford - Master of Islamic Law from the University of Medina, AAOIFI Certified Shariah Adviser and Auditor (CSAA), formerly VP and Senior Shariah Consultant at Al Rajhi Bank, and author of the Simple Zakat Guide that powers Zoya's zakat engine - and Sheikh Umer Khan, who holds 'alimiyyah from Al-Salam Institute, ifta' from Darulifta Birmingham, and a Wharton Master of Finance. This is advisor oversight, not a standing certifying board with published fatwas. The default AAOIFI-based screen applies the 5% prohibited-revenue threshold and caps interest-bearing debt and interest-bearing securities at 30% of market capitalization each - with Zoya explicitly deriving the one-third principle from the hadith of Sa'd ibn Abi Waqqas (al-Bukhari #5659). Pro users can re-screen any stock under S&P Shariah, MSCI Islamic, Dow Jones Islamic, or FTSE Russell Shariah methodologies. Zoya states plainly that its screens are independent replications of public methodologies, not certifications by those organizations. Gray areas are handled honestly: 'Questionable' ratings mark scholarly disagreement or insufficient disclosure, fund-level certifications from other Shariah boards are displayed alongside Zoya's own holding-level analysis, and guidance on newly non-compliant holdings presents both immediate sale and the one-to-two-period grace practice of Islamic fund boards, with purification owed either way.
How does Zoya work?
Search or link: Look up any stock for an instant compliance verdict, or connect your brokerage accounts read-only via Plaid to screen your whole portfolio at once. Verify with full reports: Pro reports show the exact ratios, thresholds, and revenue segments behind each rating - switchable across AAOIFI, S&P, MSCI, Dow Jones, and FTSE standards. Act through your own broker: Trade compliant stocks in-app via seven supported brokers, build baskets, or use Zoya Direct to rebuild an index with only halal holdings at zero added fees. Stay compliant and purified: Alerts flag compliance changes twice-daily; the app computes zakat per the Simple Zakat Guide and walks you through dividend and capital-gains purification.
Is Zoya available in my state?
Zoya operates nationwide across the U.S., though specific products may have regional limitations. Always verify current availability directly with Zoya.
What are alternatives to Zoya?
Zoya and Musaffa are the two leading halal screening platforms; the choice turns on methodology transparency, market coverage, and which broker ecosystem you already use. Musaffa: Musaffa pairs AAOIFI screening with its own C - to A+ compliance ranking and in-app brokerage via Alpaca; Zoya counters with five switchable methodologies, more third-party broker integrations, and Zoya Direct's fee-free direct indexing. Wahed Invest: Wahed manages a halal portfolio for you for a wrap fee; Zoya is for self-directed investors who pick their own stocks and want screening, monitoring, and zakat tooling around their existing broker. Amana Mutual Funds: Amana offers professionally managed halal funds with 40 years of history; Zoya users build their own portfolios - and can even screen Amana and other funds' underlying holdings in-app.
Are Zoya's products more expensive than conventional options?
Halal financing structures can have different fee structures compared to conventional products. Some options may be competitive with conventional rates, while others may have different cost structures. Pricing varies by product type, location, and individual circumstances. Always compare total costs and terms when evaluating options.
How do I contact Zoya?
Visit Zoya at zoya.finance/?c=halalwallet&source_caller=ui&is_retargeting=true&pid=affiliates&af_xp=custom&af_reengagement_window=30d&shortlink=halalwallet&af_dp=zoya%3A%2F%2F, or use the product links on this page.
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